Mom + SEO Junkie = Burnt Toast

I saw this over at MarketingPilgrim - Club Penguin is one of the fastest growing social networks…..that blows me away. My daughter wastes HOURS a day on the weekends on Club Penguin. I’ve messed about a bit just to see what’s up and if it’s appropriate and it’s kinda fun - and network-y for kids. I bet if you advertised the right products in the right way - you’d make a bundle. Right now they have a shop where you can buy stuffed paraphernalia.

Here’s a snap of the rankings from Nielsen.com via Marketing Pilgrim.

Now - I personally am a bit addicted to LinkedIn - I love that site…but it does rank far below my addiction to email.

Comments(0)

Okay - not dumb, but I am certainly noticing a lack of “effort” put forth to remember anything, especially facts and dates.  We were talking about something she’d learned just a few weeks ago in social studies and she said, “I cant remember when that happened, let me go Google it.” 

Of course, I chimed in with how it was BEFORE the big Goog and how we had to remember everything off the top of our heads for tests and quizzes (and walk to school in a blizzard barefoot…..)

She said, “Well we can Google stuff if we’re taking a test near a computer, it’s not considered cheating because we used a resource to find the answer.”

A “resource?”  How about using your BRAIN to REMEMBER the answer.  Does this mean that we dont have to encourage our kids to be smart, just “resourceful?”  I think this is doing the kids a disservice, can they look stuff up on the ACT or SAT (do they even still DO those tests?) - How about the MCAT?  “I’m sorry Mrs. Hill - I dont know how to save your life - let me go Google your symptoms and I’ll be right back - dont bleed to death while I’m gone.”

Back in the day we had to rely on good old brain-power to get us through our days - is search making that obsolete?  If Google has all of the world’s information organized, are the next generation of geniuses just going to be really really good searchers?

Comments(0)

So I posted links to all of my recent SearchEngineWatch articles over at the Blizz Newsletter - but I thought I’d post this here too - since it is all about  me and what better way to feed into my inner diva than to talk about myself some more….isnt blogging selfish?

Actually, I really enjoy writing this column, and having good editors makes it easier.  I think the challenge of it gives me something to look forward to and I’m always reading things and thinking, how can I make this a column?

•  Taking the Offline Business Online
• Think Small, Win Big: Social Media Marketing
• Say “Bah Humbug” to Holiday Marketing Stress
• Won’t You Be My Neighbor?
• Don’t be a Local Yokel - Enhance Your Local Business Listings
• Don’t Be a Local Yokel II – Enhancing Your Yahoo! Local Listing
• Using WordPress to Manage Your Web Site Content – Part 1
• Using WordPress to Manage Your Web Site Content – Part 2
• Redesigning Your Small Business Web Site
• Universal Search for Small Business: What You Need to Know About Google’s New Search Results

Comments(0)

Hello blog readers (yes I mean the two of you) - an update on my life and accomplishments Also you might notice a different “look” to the blog - I was messing around w/ mobile friendly code and completely blew my old theme up beyond any ability I had to fix it - SO badly I had to reinstall Wordpress - so I’m working on the theme and hope to have it back up soon. Wish me luck!

I recently did an interview with Li Evans for her “Women of Internet Marketing” series over at SearchMarketingGurus.com. She posted the Q&A tonight and it’s pretty fun. My co-interviewee was Danielle Winfield of 10E20.com

Thanks Li for the opportunity and great questions - it was fun!

Comments(0)

I love Mel Brooks movies – “History of the World- Part I” is one of my favorites. The wacky blend of comedy, history, shtick, and innuendo makes me smile every time I think about it. The other night I was wondering about how the last decade look like through the lens of a camera? More to the point – what would the internet look like? Now – 98% of the population might not care – and will certainly think I’m a big nerd – but just think – 20 years ago there was no community for the nerds like me – outcasts from the norm hiding in the AV club room talking about D&D (Dungeons and Dragons for you non-nerd types out there) and the new Apple IIe I was going to buy with my babysitting money. Now I have SearchEngineLand, MyBlogLog, a pletora of forums and even the newest addition - Sphinn - to commiserate with my fellow techies (nerd is no longer PC and I have NEVER had a pocket protector - that I’ve put in my pocket anyway.)

Like all things technical - search has grown leaps and bounds in the last 10 years – actually – in the last few years. Like all technology, it takes that one innovator to light the spark that starts the fire that’s fanned by demand. If you asked a business owner 10 years ago, “Do you have a Web site?” The standard answer would have been, “No – do I need one?” These days you’re not considered serious about your business until you have a Web site. When I’m looking at a business I want to partner with or hire – I want to see at least some semblance of innovation. I want to be able to pay my mortgage online or order a movie without leaving my house. If you can’t offer that, I’m going to find someone who can – and I can do it by typing a few words into a browser. Keeping up means being involved, involved owners are acutely aware of their market and if they care about their Web site, they care about their business.

(Read the article)

Comments(1)

My partner in crime Mary Bowling and I are doing the EMarketingTalkShow today at 5 mountain, 4 pacific — sometime after bedtime on the east coast I think - I always get those time zones messed up and am either an hour late or 2 hours early or something.

….ANYWAY - you can scoop up the details here - and tune in if you can we’re going to talk about Local Search with Cindy T and the gang. Cindy says the links to the podcasts will be up next week.

Comments(0)

So Matt Cutts started talking about his cats Emmie and Ozzie - then I saw Danny Sullivan talking about his really cute dog, Daisy. I saw a post by Vanessa Fox today about her cats also.

So now I’m inspired - Meet Dolly (or Hannah) our new puppy! She cant come home yet, very soon though and she’s freaking adorable!

And this is Hunter - he’s 7 and finally calming down - the first 6.75 years were hell!

Comments(0)